People's interaction with your brand begins way before them using your product
or service. The very first encounters are usually visually and sensory. Users,
experience the form, packaging, interface and presentation of the product, prior
to using the product itself. The messages that you deliver through your visual
and sensory identity, are part of the basic elements that define your market
positioning and users' expectations of your brand.
Visual Identity Design for Dyarino (National Project for Childhood-Friendly Cities of Iran)
Designing an integrated
sensory identity and graphics for your brand -through time- can help you to
create a consistent and long-lasting impression and presence. As well as making
it easier for you to launch and introduce your new products to market.
Your design team should translate your brand philosophy and visions to a
unique, recognizable and integrated visual and sensory style.
Translating "Vision" to "Style"; and "Style" to